ART X ACTIVISM PROJECT
MICROSITE DESIGN + DEVELOPMENT
Life Force is a philanthropic project initiated by Artist and Conservationist Ekaterina Sky. This microsite serves as a dedicated platform for traffic directed from her international mural tour and targeted fundraising efforts to gather donations for her upcoming project.
The creative challenge involved capturing and teasing the essence of the project and the unreleased art along with conveying the mission. I merged the color palette and spirit of her upcoming collection with obscured images of her painting, blending them with imagery from the jungles of Borneo.